Provide Product Documents to Customers to Increase Buying Comfort

Everyone wants to sell more, and one proven way to make it happen is to reduce barriers to purchase. For many customers, the more information they have for a product up-front, the fewer excuses they have to avoid buying. Giving customers access to product documentation can help reduce barriers to purchase, or just give you a slick way to display product information to customers. Product Documents can display documentation below the product short description, in the sidebar using our widget, or anywhere you can use shortcodes!

Product Documents

How can I use Product Documents?

Want to sell an ebook? Many times, offering sample chapters can be a helpful way to engage readers and encourage them to buy (why else would Amazon gives away chapters for the Kindle edition of books for free?). You can now list sample chapters, sample images, and more in a sophisticated front-end display with virtually no effort!

Do you sell products that require technical specifications or assembly instructions? Give them to your customers with one click! Maybe you spent tons of money printing user manuals that many customers end up losing or throwing away? Now you can go completely paperless! How about including a card when shipping products that directs users to your site, where you can feature user manuals and warranties for products without worrying about rising printing costs again? Centralize all of your documents to save on printing costs, reduce barriers to purchase, and help make them easy to find for customers!

Do you (or do you want to) reference other sources for your products, or post how-to videos on YouTube? You can also link product documents to a URL to get customers the information they need!

Product Documents2

What can Product Documents Do?

Super-Easy User Interface

Adding new menus, tabs, and files is simple from the product page. Under Product Data, you can add as many files or URLs and as many menu tabs/section as you need to so customers have all of the information they need to make a purchase. Imagine having installation instructions, links to helpful videos, technical specifications, and warranty information all in one, easy-to-use menu!

Product Documents3

Use shortcodes to embed Product Documents menus anywhere!

You can use the advanced shortcode to embed the Product Documents menu for the defined product on a page of your choosing. Why is this useful? First, if you have multiple products sharing the same product documents, you can simply copy/paste this shortcode onto every product page that will use those documents. Or, if you want to display the product documents in a blog post, or on a separate page of your website, you can use this shortcode to reference the product documents for the product you need.

The basic shortcode will embed the documentation menu anywhere you put the shortcode on the corresponding product page.

Product Documents4

Use Widgets to Diplay Documentation on Product Pages

The Product Documents widget will allow you to put the product documentation on the corresponding product page for all products, with the menu name of your choice.

Product Documents5

So Why Do I Need This?

Well…the Product Documents extension lets you publish all documents customers need, such as installation instructions or technical specification all in one place, you save on printing costs, more information helps to reduce barriers to purchase, you can reference outside URLs or post links to helpful videos, and help make documents easy to find for customers!